There is a revolution going on in our industry. You may not have heard about it, you may not have read about it in our magazines or seen it covering double page glossy adverts, but something is going on.

One of the first questions any non-kiter with a slight interest in the sport asks us is how much does the equipment cost?

We always try and answer this question from all sides as one would respond to someone who asked you how much does a car cost. It depends which car you buy of course. So a beginner can equip themselves with 2 kites and a board from ebay for around 400-600€ if they want, yet those with deeper pockets would not take more than 5 minutes to fill a 4,000€ shopping basket online with their choice of kites, board and bindings.

We will not take anything away the pleasure of spending your cash on top quality gear, there is nothing like unpacking a brand new kite, unwinding lines for the first time, or screwing your bindings to a board that has yet to see water, ..we all deserve that feeling, it is after all like a new car smell.

read the rest here:
http://www.kitesista.com/kitesista-looks-at-direct-sales-the-evolution-of-an-industry/