Straight up, FiftyFoot Kite Boarding is not about clothes for kiteboarders.
We just make them for the riders because they like to wear them. We believe kite boarders deserve their own identity and their own clothes to wear. Surfers do, skaters do, moto does, body boarders, and so on. Hell, even golfers do, so why can’t we?
We wanted a kiting shirt to wear and nobody made them, so we made some. Kiters started saying where’d ya get your shirts? and FiftyFoot was born on the Gold Coast in April 2003.