Despite working in the world of glossy magazines, Janet has her feet firmly on the ground – a fact evident in her mission statement, “To market our sport far and wide and to maintain the healthy, safe and responsible image of kiteboarding.†Her drive, energy and dedication for the sport puts wind in the industry’s sails – here’s a glimpse into her world!
Full name: Janet Lightbody
Age: 28 years old
Years Kiting: 3.5 years
Star sign: Sagittarius
Quote of the day: “There can be no great achievement without taking great riskâ€
What’s an average day in the GUST office for you as publisher/editor? Fire-fighting! Just kidding – the day usually starts with updating my cashflow analysis for the business, then checking mails, arranging meetings with potential clients or event sponsors. I even log new subscribers! I would say it’s a medley of creative problem solving as with publishing, things always change and you never experience the same day twice!
Tell me a little about your inspiration to tackle kiting media? I started working for the magazine, kind of like you writing for ikiteboarding now, and it was a natural progression just to handle the entire process. I never made a decision to run GUST, it kind of just happened, so I suppose it was fuelled by my passion for sharing the awesome lifestyle I live with other people and promoting to those who may not have been exposed to the joys of wind sports from an early age.
What qualifications did you hold (official and unofficial - like a diploma (official), and the ability to think big (unofficial)?
I studied finance and property at UCT for four years and graduated with a BSC Property Studies. We were the first year to graduate with this degree in 2001. Other qualifications – I suppose ‘Chief fire fighter’ and ‘out of the box problem solver!’ ?